When You Flounder As You Grow Your Business

Shelagh Cummins
April 14, 2015
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No, not this Flounder. This Flounder. More specifically, this flounder. The flounder that happens when things don’t go smoothly, when your sales fall off, when you plateau, when you lose clients… when you lose your confidence. I hate to be Captain Obvious – but growing your business isn’t always smooth. And owning your own business is not for the faint of heart. Even when you experience huge success, there will always be dips. There isn’t a successful entrepreneur out there who hasn’t experienced moments of stalled growth, or low confidence, or been on the verge of closing their doors. It’s normal. Welcome to the club. The difference between successful entrepreneurs and those who close their doors – is successful entrepreneurs know to expect the dips and are prepared when they arrive. What do you notice happens after each dip? That’s right amigo… look at the direction of the curve. Up. You have … Continued

The 5Ws of Outsourcing to Grow Your Business

Shelagh Cummins
April 7, 2015
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We all have varying amounts of time available to dedicate to our business. When we start experiencing success, we hit a plateau in terms of how many customers we can servce – since we are limited by our availability and by the fact our days only consist of 24 hours. Bummer, I know. But thems the breaks. This is why, when we shift from being a Business Runner (she who runs every single facet of her business) to a Business Owner (she who Shakes Her MoneymakerTM and manages a team so she can serve more people), hiring and outsourcing are a non-negotiable part of business growth. Here are the 5Ws of Outsourcing To Grow Your Business Who We hire for skill, but fire for attitude. Bring the right people onto your team – people who will help raise you up, and support you while you do more of the work you love. … Continued

5 Ways To Turn Up The Heat In Your Business

Shelagh Cummins
March 27, 2015
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We are nearing the end of Q1. How are your sales to date? Are you hitting your numbers? Are you building the infrastructure you need to sustain business growth? Are you building your community on a daily basis? Are you owning your time? If you answered NO to any of the above questions – it’s time to Turn Up The Heat In Your Business. How? Easy. Here are 5 Ways To Turn Up The Heat In Your Business 1. Set Your Goal If you are still flying by the seat of your pants, please land. Your pants aren’t going to hold you up much longer. You need a plan. And a plan starts with definitive goals. If you don’t know how, or are struggling to set your goals – go back and read Goal Setting for Success in 2015. Once you are clear on WHAT you are working towards, or how … Continued

The Secret To A Strong Business

Shelagh Cummins
March 22, 2015
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We live in the Information Age. There is so much free, accessible information out there, it can be overwhelming. And as long it is “out there” it remains just that… information. When you step up, decipher which information will be serve you, then apply that information to your business – this is how knowledge is formed. And…  Knowledge is Power. Being the most knowledgeable business owner you can be will help you have the most impact on our world, and leave the biggest legacy to those who need you the most. We provide our kids endless enrichment: academic, athletic, and artistic experiences – we need to be doing the same for ourselves. We put so much into our kids, making them more knowledgeable, yet we forget about our own development and enrichment. Part of my mission is to make you the most knowledgeable business owner you can be (or want to be). … Continued

5 Simple Steps to Take a Vacation From Your Business

Shelagh Cummins
March 12, 2015
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You need it. I know how hard you work. I know how many hours you are pouring into your business. I know how much of your blood, sweat and tears is in your business. You deserve a break. Sounds pretty easy, doesn’t it? Take a vacation. Those 3 words can either elicit euphoria OR stress. If it’s stress, then that is even more reason you need to take a break. How? Easy! Here are 5 Simple Steps to Help You Take a Vacation From Your Business 1. Give Yourself Permission to Step Away It’s time to put the martyr suit in the closet. Shut the door, lock it and throw away the key. You are not put on this earth to be at the mercy and beck and call of your customers. You provide service and products to solve a problem. And if you are going to do so effectively for years … Continued

5 Ways To Bring The Love Back To Your Business

Shelagh Cummins
February 18, 2015
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  When people like you, high achieving entrepreneurs committed to huge business success, turn to me for help to Grow Their Business, it’s usually because your business no longer fits… something is out of alignment – the love for your business is lost. Perhaps you’ve lost the drive to tackle the elements of your business that drain your energy, or make you feel incompetent, or you’re exhausted from not working within your zone of genius – that place where you shine and where people pay you money – you ain’t Shaking Your MoneymakerTM. Here are 5 Ways to Bring The Love Back To Your Business   1. Re-establish Your Why Above and beyond everything else, remembering and leading with your why is key. Your why is your mission. It fuels your Mission Statement in your business plan. If you’re in business you solve a problem for someone who needs you. Understanding what problem you solve … Continued

Implement Systems to Grow Your Business

Shelagh Cummins
February 5, 2015
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Implement A Systems Framework to Grow Your Business sys·tem ˈsistəm/ noun a set of connected things or parts forming a complex whole, in particular. a set of things working together as parts of a mechanism or an interconnecting network. plural noun: systems “the state railroad system” synonyms: structure, organization, arrangement, complex, network; informalsetup “a system of canals” It may seem, especially when your business is small, that defining and creating systems in your business is a waste of time. You’re the only one doing the work, or you have a partner or a very small team that work together well and you don’t feel like you need to complicate that. Part of my mission is to save you time, money, and heartache down the road. There will likely come a day when you want to delegate, spin off some of your responsibilities into a new position, or maybe even sell your company. If you have a … Continued

Know Your Number to Grow Your Business

Shelagh Cummins
January 29, 2015
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What’s Your Number for 2015? If you want to be a true profitable entrepreneur, own your time, grow your business and make the money you want this year, you’re going to have to sit down and figure out your number for 2015. Your number is how much revenue you want to earn this year. How much revenue do you want to earn in 2015? The first step to earning Your Number is to set your premium price. In that past, how have you set up your pricing scale for your business? Did you copycat your competitors’ pricing? Just give it a shot in the dark? To set your value at a premium rate, you want to find the sweet spot where you’re in range of what your customers will pay, while creating the demand you need to meet that cost. Download this tool I created to help you set your price:  … Continued

Goal Setting for Success in 2015

Shelagh Cummins
December 15, 2014
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Goal Setting for Success in 2015 Click here to download your printable worksheet to help with your Goal Setting for Success in 2015 You can’t start off the new year still hanging on to last year. No matter how much you succeeded or failed in the goals you set for yourself in 2014, you have to assess, plan, and move on for 2015. To help you start the new year with a clean slate and set up for success, download this short worksheet to guide you through this exercise. Step 1: Look back at 2014. Think about the goals you set for yourself. Whether or not you achieved them is NOT what we’re interested in today. What we want to do is understand WHY you did or did not meet them. Were they unrealistic? Were they specific enough? Did you even set the right goals? Once you have given those a little … Continued

5 Strategies to Annihilate Your Business Competition in 2015

Shelagh Cummins
December 6, 2014
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Competition in business is a blessing, for without it, we wouldn’t be motivated to improve. – Nabil M Jamal Business competition is a guarantee – especially once you start meeting with success. You have two choices when competitors start nipping at your heels – either focus and obsess over it, or focus on you – and being the best you that you can be. Here are 5 Strategies To Annihilate Your Business Competition on 2015 1. Be First I remember talking to Julie Cole from Mabels Labels a few years back – I asked how they had so successfully risen above their competition, time and time again. She said it straight. You have to be first to market. I have hung onto those words ever since. It’s important to know what your competitors are up to, but it’s up to you to be innovative, to be different, to be the first to launch a … Continued